WHAT SHOULD DOECHII DO?!?

DOECHII - The Swap Princess Is Here to Stay - Doechii, the self-proclaimed "Swamp Princess," needs no further introduction. Her summer anthem, Nissan Altima, served as the perfect introduction for those who were previously unfamiliar with her talent. While her striking beauty and ever-evolving, eccentric wardrobe initially caught my attention, it’s her music that has kept me hooked.

What makes Doechii truly stand out is how she and her label, TDE, have managed to revive the excitement of anticipating a music video. The video for Nissan Altima may not scream "big-budget production," but it brilliantly showcases Doechii’s vibrant personality and unique sense of self. It’s a reflection of the artist we’ve come to know and love through her social media—playful, unapologetic, and entirely her own. This has only fueled the anticipation for the upcoming video for Denial is a River, teased by TDE.

From personal playlists to movie trailers, Nissan Altima has been everywhere this year. And if this is any indication, Doechii isn’t just a fleeting moment—she’s a force to be reckoned with.

Check out the Nissan Altima video below and leave your reMARKs!